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Executive MBA in Pharmaceutical management
(2 Years weekend program)

Message from Chairman, Pharmaceutical Management, School of Business Management

Mr. Yugal Sikri

In view of the highly competitive business environment today, “talent” has clearly emerged to be the single biggest competitive edge. Acquisition, development and retention of talent has hence acquired centre stage of the agenda of all the progressive organisations.

In the context of pharmaceutical industry, it is all the more critical as personal selling is the business model with people component being much higher and vital; competitive and regulatory pressures are mounting and businesses of most of the companies are getting globalised.

One proven way to ensure talent development and retention is investing in skill enhancement, creating newer capabilities, building holistic perspective by way of exposure to theory and practice of all the key organisational functions and real life situations/ cases to augment their decision making capabilities and thereby contributing to the career growth as well as effectiveness enhancement.

Executive MBA at NMIMS School of Business Management is one such program that is designed with just the above agenda in mind. Working executives and managers of the companies in pharmaceutical and healthcare space who have the potential and are to be fast-tracked will stand to benefit from this program. The design and architecture of this program has got the benefit of all the learnings and best practices of NMIMS flagship full-time MBA program which has emerged as the best pharmaceutical management program today. The curriculum is comprehensive and well balanced, faculty is from best of the organisations and richly experienced, teaching pedagogy is modern and practice based. Its truly a program which many of us in the industry have been longing for a long time.

Its my great pleasure to present this program to you and I am sure, you will embrace and enrich it further by ensuring participation of your managers from spectrum of functions.

Mr. Yugal Sikri

The Program

This is a highly focused course for those working men and women executives/managers who are already graduates and are working in Pharmaceutical Companies. This is an opportunity for them, to learn from the best in the industry while they continue to work. The program allows them to understand the business holistically & take on greater business responsibilities at work thereby enhancing their career prospects. The tailor-made weekend program provides them an opportunity to pursue their MBA degree despite their busy work schedule.


Program commencement on August, 2016

Trimester Details

1. August 2016 to October 2016Trimester I
2. November 2016 to January 2017Trimester II
3. February 2017 to April 2017Trimester III
4. May 2017 to July 2017Trimester IV
5. August 2017 to October 2017Trimester V
6. November 2017 to January 2018Trimester VI
7. February 2018 to April 2018Trimester VII
8. May 2018 to July 2018Trimester VIII

Timings

SATURDAY & SUNDAY
09.30 am - 05:30 pm

Proposed Program Structure

CASE STUDIES, BOTH INDIAN AND INTERNATIONAL WILL BE USED EXTENSIVELY IN THIS PROGRAM.

  • Intellectual Property Rights in Pharma
    (Learning through Cases)
  • Consumer behavior
  • Pricing in Pharma
  • Financial Accounting and Management accounting
  • Channel Management
  • Principles of Management
  • Supply Chain Management
  • Corporate Financial Management
  • Good Marketing Practices
  • Operations Management,
  • Managing the Sales force
  • TQM and Good Manufacturing Practices
  • International Marketing.
  • Business Development
  • Managing emerging markets & International Marketing.
  • Forecasting methods
  • Research Methodology
  • Regulatory Practices in India
  • Statistical analysis and decision-making under uncertainty.
  • Managing Innovation
  • Macro and Micro Economics
  • Organization Behavior in Indian Companies
  • Managerial decision making
  • Managing the self in an organizational context
  • Listening to Customers
  • Marketing Research
  • CSR in Pharmaceuticals
  • Managing Pharmaceutical Brands
  • Marketing Analytics
  • Strategic Brand Management
  • Essentials of Pharmaceutical Marketing
  • Marketing of Medical Devices
  • Selling Devices to hospitals
  • Appraisal and the Evaluation Process in Pharma
    Manpower planning
  • Regulatory Compliance

Eligibility

A graduate in any discipline from a reputed University and three years’ work experience in a pharmaceutical company.

Selection Process

A written test on Pharma - 50 Marks
Personal Interview - 50 Marks
Total - 100 Marks

Fee Structure

  • At the time of Admission
  • Rs 1,00,000
  • At the end of first six month
  • Rs 1,00,000
  • At the end of next six month
  • Rs 1,25,000
  • At the end of next six month
  • Rs 1,25,000
  • Total
  • Rs 4,50,000

Company Recommendation

Company's recommendation is preferred.

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